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In Lieu of Gifts: Humane Giving

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Around 2.2 million couples marry each year in the United States. Surveys show that the average amount for a wedding is $ 35,000 and the average gift price ranges from $ 99 to $ 127. Now, more and more couples are either soliciting charitable donations in lieu of these gifts or adding them to their registers as an option.

As a recent article in the New York Times noted, the trend dates largely back to millennials, “who have a growing awareness that what you do with your entire life should reflect your values.” It’s also a big boost for the charities that “get a celebrity reckoning” on a couple’s wedding day.


The Times featured a couple who credits their rescue dog with matching. You are asking friends and family to donate to a no-kill animal shelter in LA. The article also mentioned a couple who had their dog at their wedding and raised more than $ 15,000 for the Humane Society of New York.

To make gift customization and tracking easier, there are now a few websites – including SimpleRegistry, JustGive, Blueprint Registry, and GoodBeginning – to make such arrangements easier.



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